This post is purely comprised of swatches for House of Usher by Pretty Jelly. All photos were taken with indirect natural lighting (no lamps, just cloud-covered sunlight). I’m not doing a review for this polish but will say it’s absolutely GORGEOUS! Liz (the creator of Pretty Jelly polishes) really does take great care in creating high quality products. Without further ado… I present to you House of Usher!
Remember to click any photos you want to see enlarged. The bigger the photo, the clearer the polish!
A bit of an aside: It has been my experience that some indie polish sellers are more or less “half-assing it” when it comes to measuring, mixing, and showcasing their products. It’s not necessarily because they don’t care but rather because of possible inexperience. I try to give the benefit of the doubt when trying out a somewhat low quality indie polish and assume they might be new to hand mixing polish.
However, there are also sellers out there who are just plain lacking when it comes to passion for their craft. It’s obvious when their product ends up shoddy or lacking in some way. (And by “shoddy” I mean their polishes are often too runny or thick, have too little or too much of certain ingredients, they aren’t mixed well, the quality of the various supplies are low end, the polishes aren’t creative, etc.) I am guessing a lot of them end up like this because they don’t want to spend the amount of time it takes to create truly wonderful polish (or maybe they just plain lack an artsy “eye” that’s required to truly excel in the indie polish world).
I mention all of this in order to truly show how special brands like Pretty Jelly are (as well as Mentality Polish, Spellbound Nails, etc.). They’re special because of their thoughtful creative process, attention to detail, good taste, and their ability to remain unique in a sea full of carbon copied products. It’s because of brands like these that indie polish has taken off as much as it is and it’s because of the owners so many are inspired to take up nail art as a meaningful hobby.
It might sound silly to say that indie polish is inspiring to many but that’s the honest truth. It speaks to a lot of people and often makes high quality polishes obtainable for the average nail aficionado (whereas before you would often have to spend time looking for certain brands in certain stores and cough up lots of money for specific trends). Now high quality polishes that are truly unique and even one-of-a-kind are just a few clicks away!
And it’s all because of people like the ones I just mentioned.
I didn’t mean for this post to get so long and serious but it all needed to be said. I mostly wanted to mention that the indie polish genre is something a lot of people do but only a few people do really well.